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iAdvisory

Campaign Analytics Toolkit

Unlocking the power of analytics for growth strategies Our powerful diagnostic toolkit to analyse the connections between multimedia marketing expenditures, promotional spending, and below-the-line activities with anticipated business outcomes and brand advantages equips our clients with a pointer for better management of marketing outlays for growth.

THE COMPONENTS
01

Multi-media Campaign Analytics

02

Media Schedule Impact Analysis

03

Campaign Effectiveness Evaluation

04

BTL Activity Impact Analysis

05

Event Impact Assessment

06

Consumer Promotions Impact Analysis

WHAT TO EXPECT

Business goals’ attribution to marketing spends

Optimize media spends and maximise ROI

Direction setting for greater efficiencies and performance in planning future activities

CASE STUDIES